Back to the Basics: Why Blogging is Important for Freelancers.

Blogging may seem like a daunting, unpaid chore, but it shouldn’t feel like that…..and it doesn’t have to be dreadful. 

It can be rewarding both spiritually and monetarily.  Some argue that it is unnecessary to have a blog, in order to land well-paying gigs.

Well, that maybe true for some, but for many it is a necessary tool.

Yes, having a blog can help you advance your career, but blogging is about so much more than just a pay check. It’d be foolish to argue that it can’t be a lucrative hobby, blogging can be quite lucrative if done right.  Here is why it is important for freelancers to have their own blogs:

It makes you write.  We’ve all heard that doing something 10,000 hours makes you a professional. The same applies to writing. Keeping a blog holds you accountable to yourself for writing, your personal writing.

The more you write, the better of a writer you will become. At the risk of overusing clichés, they say practice makes perfect.  Additionally, blogging usually pertains to topics of self-interest. 

So, why not have a running log of your thoughts and/or interests.  You should get paid for what you want to write about and a blog is a great platform for honing your skills.  The more you write, the better you will become at your craft, and the easier it will be.

It’s always good to go back to your roots. Most writers start off by journaling, whether it be blogging or in a notebook.  Maintaining a blog is like keeping pen to paper for modern writers. 

Blogging is a form of self-release and sharing. Writers need to stay connected to themselves. Being a blogger keeps you grounded, it reminds you of who you are at your core. 

It makes you remember writing for the love of writing. Even high paid freelancers can take an hour a week to post a blog.

It’s personal.  A blog is a great way for potential clients to get a taste of you and your writing style.  Freelancers spend so much time writing what other people want, that they forget to take the time to write what they want. 

Plus, a blog is a wonderful database of samples for clients.  The goal of a freelancer should be to get paid writing what they like.  Keeping a blog helps maintain this focus.  Some clients may even just be searching for your topic through random internet searches and not a hiring website. 

Your writing could be found by sheer interest. There’s not many feelings better than somebody contacting you for hire based on your work they’ve seen.  Yes, your work!

Blogging keeps the fire burning.  It’s easy to get burnt out, especially as a new freelance writer.  Until you’ve made a good name for yourself, the projects can be long and tedious for minimal funding. 

Blogging is a chance to escape in your own writing and thoughts. It is a great way to keep the passion for the art of writing burning strong.  Instead of a chore, turn your blog sessions into “me” time. 

Find a quiet corner and grab your favorite beverage.  Watch the sun come up, do something that is pleasurable while you blog. Take the time to write what you want to write or are drawn to write.  Allow yourself to be selfish. 

You don’t have to share your blog if you don’t want, It can be completely private.

Blogging can be very lucrative.  When done right, bloggers can make big bucks.  If you can only see writing for hire, taking the time to plan and write out your blog posts can help land you jobs. 

If nothing else, a well written blog makes for a revolving résumé.  Find out your niche and run with it.  If you put the time and work into your blog, you will benefit.  It will make you money. Just be patient, you’re not going to make tons of money immediately!

However, the investment in yourself is worth it. All successful business owners pour their time and soul into their work, why not freelancers.? You’re trying to build your writing business after all. freelancers are entrepreneurs.

It all seems so overwhelming, but it doesn’t have to be.  With proper time management, any freelance writer can keep up with a blog.  We all have a gazillion thoughts we need to get out of our heads, why not throw them all out there for the rest of the universe to read?

 

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